Monday, January 18, 2021
Athletic Footwear Market Analysis: Global Size Supposed to reach USD 60.5 Bn By 2026
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The global Athletic footwear market accounted for US$ 37.8 Bn in 2017, expanding at a CAGR of 5.3% from 2018 to 2026.
Market Insights
Global athletic shoes accounted for US$ 37.8 billion in 2017,
with CAGR growing by 5.3 per cent during the 2018-2026 forecast period.
Footwear refers to clothing worn on the feet, which basically serves as a
protection against dampness, cold, roughness, dust and heat from the ground
while walking, standing and running. Athletic shoes include shoes used in
exercises, sports, aerobics, hiking and walking. At present, the trend has also
shifted to fashion and casual footwear across all age groups.
Technological advances in the athletic footwear industry have
enabled companies to manufacture high-quality products with the objective of
meeting the growing demand of consumers. Consumers are also willing to spend
more on footwear as a result of the adoption of high-quality raw materials and
the use of various machines designed to produce accurate and accurate products
with consumer comfort in mind. Companies are also focusing on the adoption of
3-D printing technology with the aim of producing quality shoes in less time. For
example, in January 2018, Under Armour, Inc., based in the U.S, launched two
connected running shoes namely Hovr Sonic and Hovr Phantom with tracking
capabilities on stride length, distance, and others. These shoes are synced
with connected handset with the help of Under Armour MapMyRun app. These are
also equipped with accelerometer, bluetooth module and gyroscope inside the
foam soles. In addition, active promotions by the various manufacturers
followed by ease of availability of footwear products on online platforms is
also fueling the demand for global athletic footwear market during the forecast
period from 2018 to 2026.
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The increasing demand for comfortable and fashionable footwear
among all age groups followed by increasing participation in sports activities
is one of the important factor driving the growth of this market. Increasing
awareness regarding the health benefits followed by changing lifestyle of
consumers is another factor expected to trigger the market growth. The global
athletic footwear market is highly competitive with different players making
huge investments in brand building and marketing channels. This in turn aims to
establish brand value and presence in the global market with an objective to
attract new consumers and expand consumer base. Presence of various small-scale
manufacturers offers tough competition to the key players operating in the
market. Rise in raw material prices followed by growing environmental concerns
over synthetic rubber is expected to restrain the growth of this market during
the forecast period. Availability of counterfeit products offered by local
manufacturers is also expected to restrain the global athletic footwear market.
The global market for athletic footwear has been segmented by
product type, price, consumer group, distribution channel and geography. In
2017, both in terms of value and volume, the running and walking shoes segment
dominated the global athletic footwear market by product type. Wide
availability in different price ranges, followed by daily use by the mass
population, is expected to boost the growth of this segment. In terms of the
price-based segment, economic footwear is widely favored by all age groups. In
2017, men dominated the global market for athletic footwear by the consumer
group, both in terms of value and volume. By distribution channel, online
retail is expected to be the fastest growing segment due to the increasing
penetration of e-commerce in developing countries, including India and China,
followed by ease and convenience of shopping. As far as geography is concerned,
Asia Pacific is the most significant market and has the largest market value
and market share in the global athletic footwear market. Growing awareness of
healthy lifestyles, followed by increasing demand for sports footwear, is the
main driving force behind the athletic footwear market in this region.
Key players operating in the global athletic footwear market
includes Adidas AG, Nike, Inc., Reebok International, Puma SE, Lotto
Sport Italia S.p.A, ASICS Corporation, Under Armour Inc., Fila Inc., Skechers
USA Inc. and New Balance Athletics, Inc. among others.
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"Economy Segment Driving the Growth of Athletic Footwear
Market"
The price range of economic athletic shoes varies from US$15 to
US$100. The price range for mid-level shoes ranges from US$100 to US$150, while
shoes above US$150 are considered to be premium segments within the scope of
research. The segment of the economy held the largest market share due to the
fact that shoe companies are focusing on gaining market share by selling their
footwear products at a low price compared to their competitors. In addition, by
selling economic products, companies also aim to achieve long-term survival in
the footwear industry by attracting consumers through the use of low-cost
marginal footwear products.
Product Type Segment (2016–2026; US$ Bn)
• Running and Walking
Shoes
• Aerobics/Gym Shoes
• Hiking and Trekking
Boots and Shoes
• Specialty Shoes
• Others (Technical
Shoes, Approach Shoes, etc.)
Price-based Segment
(2016–2026; US$ Bn)
• Premium
• Mid
• Economy
Consumer Group Segment
(2016–2026; US$ Bn)
• Men
• Women
• Kids
Distribution Channel
Segment (2016–2026; US$ Bn)
• Departmental Stores
• Hypermarkets &
Supermarkets
• Online Retail
• Specialty Stores
• Sports Stores
• Others (Teleshopping,
Off Pricers, etc.)
Key
questions answered in this report
- Who
are the distributors, traders and dealers of the athletic footwear market?
- What
are the expected largest product type, price, consumer group, distribution
channel and geography segments in the market during the forecast period
from 2018 to 2026?
- What
are the fastest-growing segments in the market for the forecast period?
- What
are the current market trends in the athletic footwear market and valuable
opportunities for the players?
- How
the regulatory framework affects the global as well as the regional
markets?
- Which
are the key players operating in the global market and what are the
strategies adopted by them?
- What
are sales, revenue, business strategy and product portfolio of top
manufacturers of athletic footwear market?
- What
is the market size and trend in emerging and developed markets?
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Analysis: https://www.credenceresearch.com/sample-request/59325
DoC: https://issuu.com/robsonspot/docs/athletic_footwear_market.docx
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